by Sarah Hamaker, reluctant marketer

With the start of a new year, our thoughts naturally turn to what we’ll accomplish in the 12 months of 2017. But if we don’t have a plan or idea of where we want to go, we’ll spend more time floundering and less time making progress. Top of your list of plans should be one that details what you’ll do for marketing. Read More →

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by Sarah Hamaker, reluctant marketer

Being an expert can be fruitful in many ways, such as introducing you to new audiences and building your credibility. The Internet and email has made it easy to connect with writers to offer your services as an expert in your field or subject matter. Read More →

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Darlene Franklin

Darlene Franklin

Happy Thanksgiving Eve, everyone! This is Darlene Franklin (Darlene’s website) from Hillcrest Nursing Home.

Two years ago, I dipped my toe into the realm of self-publishing/working with a small press after Love Inspired closed the Heartsong Presents book club line.   Read More →

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by Sarah Hamaker, reluctant marketer

Interviewing sources for articles doesn’t have to be a scary proposition. Most writers are curious people by nature—after all, many plots and plot points come about because a writer asked, “What if…?” Read More →

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Darlene Franklin

Darlene Franklin

Hello, it’s Darlene Franklin (http://darlenefranklinwrites.com/) again! I enter the marketing arena with some fear and trembling, since I sit at the knees of people are masters of the craft, such as my publisher, Cindy Hickey. But I also know that I do more social media marketing than many other indie published authors. So . . .I share what I’ve learned by trial and error. Something is working right.

A popular and fun use of Facebook is a “party.” I’m not discussing how to hold the party today, but what next? How can you utilize the momentum from the party? Read More →

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