Greetings from Sarah Sundin in California! Wedding season is upon us, so I’m thrilled to chat today with Deb DeArmond, a popular speaker and author of books about marriage and in-law relationships. Her most recent title is SO intriguing! Deb, how did you get into writing? How many books do you have published? I’ve always been an avid reader, and I speak for a living. I love words. But like many good/God things, writing came as a surprise. An unexpected gift. For nearly 20 years, three people in my life, my husband, brother, and a good friend, asked me constantly,…
Tag: book marketing
This is our archive pageTips from the Pros: Angela Breidenbach
Greetings from north-of-Orlando Mount Dora, Florida, where the soggy remnants of Tropical Storm Colin are steaming their way out of our backyards. But I know the weather where Angela Breidenbach (the lovely subject of today’s author interview) lives looks a bit different. Angela, a former Mrs. Montana International, still lives in that northwestern state when she’s not busy participating in author events, teaching at conferences, or traveling in her role as president of the Christian Authors Network. Angie has lots to share, so let’s move on to the Q & A. Welcome back to the CAN blog, Angela! How many books do you have published? Nine, with…
How to Find Outlets for Your Article
by Sarah Hamaker, reluctant marketer Last month, we talked about how to figure out topics for articles. Today, we’ll tackle how to find outlets for your articles. Note that these will mostly be unpaid but since you’re using these articles for promotion, it’s okay to carefully choose some outlets for your work that don’t pay writers (or pay very little).
Writing Articles as a Marketing Tool
by Sarah Hamaker, reluctant marketer Articles can be a fantastic marketing tool for writers. After all, writers are passionate and articulate about our subjects, which can translate well into shorter pieces for blogs, magazines, newspapers and other forums, both online and in print.
Tips from the Pros: PeggySue Wells
Greetings from Sarah Sundin! What an honor to interview PeggySue Wells today. A popular speaker and radio host, this multi-published author of both nonfiction and fiction is brimming with humor and energy. I know you’ll enjoy her interview as much as I did. PeggySue, how did you get into writing? As a kid, my favorite aisle in the store was stationery – all those gorgeous pens and inviting paper with endless story possibilities. In college I was a modern dance major until I blew out both knees and the specialist said I would be lucky to walk. The other major…
Tips from the Pros: Gayle Roper
Greetings from not-so-sunny (but not snowy and icy, either) Mount Dora, Florida. Today, I’m delighted to welcome award-winning author Gayle Roper to the CAN blog. I had the opportunity to meet Gayle in person at an industry conference last summer, where her book, A Widow’s Journey, was named the Advanced Writers and Speaker’s Association Nonfiction Book of the Year. I’m excited to introduce her to our CAN audience. Welcome, Gayle! Could you please share how you got into writing? I have been in this business for over forty-five years, and have things ever changed. I began writing as a young…
Marketing: Adding Something Extra
I love, love, love when the box arrives from the gal who sells me make up. Yes. I love the product, but I also love the little something extra that is included in the box. It is a a little TLC, just for me, generally in the form of a sample. Authors can learn from the gift of make up samples.
Tips from the Pros: Dena Dyer
Greetings from Marti Pieper in lovely Mount Dora, Florida, where October means we’ve turned off our air conditioner and opened the windows. Our weather doesn’t get cold enough to produce leaves with true autumn color, but we do have plenty of pumpkin patches, corn mazes, and the ubiquitous pumpkin spice coffee drinks to help us join the rest of the northern hemisphere in celebrating fall. Today, I’m delighted to introduce to you a friend-by-writing, Dena Dyer. I “know” Dena from several mutual friendships and of course through the Christian Authors Network, but we have yet to meet in person. Her Texas…
Tips from the Pros: Elaine Helms
Greetings from Sarah Sundin in California! Today I have the honor of interviewing nonfiction author Elaine Helms. Elaine served as the National Prayer Coordinator for Southern Baptists and also served on the North American Missions Board. Her books stemmed from her experiences in training churches how to pray. Elaine, how did you get into writing? I created a newsletter for almost every organization I joined. A few include college clubs, Red Cross Volunteers, Army Officers’ Wives Club, Neighborhood, and Atlanta Christian Chronicles preparing for and during the 1996 World Olympics. It is hard to be in unity if people don’t…
BACK-TO-SCHOOL BOOK MARKETING
Back-to-school is a great time to market books. If you write for adults, you may think this is not true. After all, many families are spending their money on school supplies and new clothes for the kids – right? Here are some ways to market your books during this transition period. Consider Your Audience Children are making a transition into new routines for the school year. Now is a great time for them to start with a new devotional. I posted about that here. Many kids will also be reading books of their choosing for school assignments and free reading…