Marketing Tips From Cheri Cowell If you’ve published a book, you are an expert on that book’s topic. Experts share their knowledge with others, so here are some ways to further your expert status and share what you know.
Tag: marketing
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Tips from the Pros: Ane Mulligan
Greetings from Sarah Sundin in California! Today I have the privilege of interviewing novelist Ane Mulligan, one of our newest CAN members, but a longstanding member of American Christian Fiction Writers—and the recipient of ACFW’s first Volunteer Service Award. Ane brings a lot of energy and humor wherever she goes, and we’re thrilled to have her in CAN. You’ll enjoy what she has to share today. Ane, how did you get into writing? I’d quit my job as an office manager and my husband said, “Don’t look for another job. Write a book.” I was a published playwright but novelist?…
Tips from the Pros: Pamela S. Meyers
Greetings from rainy California! With Valentine’s Day around the bend, it’s the perfect time to feature Pamela S. Meyers, author of contemporary and historical romances! I’ve met Pam at the American Christian Fiction Writers conference, and she’s delightful. She’s full of creative promotional ideas, so read on! How many books do you have published? What are a few of your latest titles? Five titles altogether, including Love Finds You in Lake Geneva, Wisconsin (my hometown), What Lies Ahead, a novella in a four-author novella collection called The Bucket List Dare, and my newest one, Second Chance Love.
What Will Your Marketing Look Like in 2017?
by Sarah Hamaker, reluctant marketer With the start of a new year, our thoughts naturally turn to what we’ll accomplish in the 12 months of 2017. But if we don’t have a plan or idea of where we want to go, we’ll spend more time floundering and less time making progress. Top of your list of plans should be one that details what you’ll do for marketing.
How to Become an Expert
by Sarah Hamaker, reluctant marketer Being an expert can be fruitful in many ways, such as introducing you to new audiences and building your credibility. The Internet and email has made it easy to connect with writers to offer your services as an expert in your field or subject matter.
How to Conduct Interviews
by Sarah Hamaker, reluctant marketer Interviewing sources for articles doesn’t have to be a scary proposition. Most writers are curious people by nature—after all, many plots and plot points come about because a writer asked, “What if…?”
How to Write Great Articles
by Sarah Hamaker, reluctant marketer Writing articles is completely different than writing books, so you need to approach article writing from a different perspective. Let’s first talk about the basics of an article.
USING UNUSUAL HOLIDAYS TO PROMOTE YOUR BOOKS
Hi everyone! This is Darlene Franklin (http://darlenefranklinwrites.com/) in my first ever Marketing post for CAN. Do you ever wonder how to inspire interest in an older title? One that I’ve used with some success is finding unusual holidays. Of course we can use major, federal or Hallmark holidays, but for almost every book you can find a matching holiday. Consider the holidays between now and Christmas: MacIntosh Apple Day (Oct 3): Perfect for An Apple for Christmas, since the hero owns an apple orchard and is named “Mac”Intosh Cortland German American Day (Oct 6): Works for my three books featuring German…
How to Pitch Articles to Editors, Part Three
by Sarah Hamaker, reluctant marketer Over the past two months, we’ve talked about basic query don’ts and dos. This month, we’ll discuss the anatomy of a query letter.
Tips from the Pros: Christine Lindsay
Happy end-of-August from lovely little Mount Dora, Florida, where the dwindling days of summer yield temperatures in the lower rather than the higher 90’s. Today, I’m delighted to introduce to you my friend, author Christine Lindsay, who lives a few thousand miles north of me in beautiful Canada. I say “friend” because, although we have yet to meet in person, she and I have interacted quite often via the Christian Authors Network. I’ve come to appreciate Christine a great deal, and I know you will, too. Let’s get right to our time of Q & A. Welcome, Christine! How many books do you have published, and…