2020 CAN Crown Gala

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Watch the CAN Crown Awards Gala Here Join us by watching this video of the CAN Crown Awards. Our winners share their success tips for book and brand marketing in the Christian publishing arena. Great for readers to get to know these wonderful people and the books they write, authors to learn from successful marketing campaigns, and we all get to celebrate with them! Congratulations to these winners: Outstanding Broadcasting Gold: Susan Neal for her book series— The Healthy Living Series Silver: Bethany Jett and Michelle Medlock Adams for their book/brand—Platinum Faith Bronze: Dr. Craig von Buseck for his book…

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The #CANCrown Awards Are Open!

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Christian Authors Network Crown Awards #CANCrown on social media The CAN Crown Awards Celebrate Excellence in Christian Media and Marketing by Authors. Purpose of CAN Crown Awards: To recognize, educate, and encourage excellence in marketing and promotion skills of all Christian authors. Why? One crucial career area for Christian authors is marketing. (I know, stop rolling your eyes. Marketing can be fun!) The problem is that an author now has to wear so many hats. So many hats that the marketing hat may cause the whole stack to tumble if you don’t know how to make and follow through with a…

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Writing Series on Coach Talk Radio

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Writing Series on Coach Talk Radio Coach Talk Radio host, Sandra Beck and co-host, CAN president and best-selling author, Angela Breidenbach talk and teach about how to create a writing career in 13 episodes. Special guest stars include quite a few CAN member authors. Also on iTunes. Writer’s Series: Research Techniques Angela Breidenbach and Sandra Beck interview special guest star award-winning author, Lena Nelson Dooley, on research techniques. Lena hosts “The Lena Nelson Dooley Show” on the Along Came a Writer blog radio network. Writer’s Series: Marketing and Branding Angela Breidenbach discusses marketing and branding with host, Sandra Beck. Tips…

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Author Kathy Howard on writing and promoting

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Today I’m happy to introduce author Kathy Howard as she shares highlights from her amazing writing journey. You’ll be encouraged by her discoveries and innovative suggestions. Thanks for reading!                                              ~Davalynn Spencer   Kathy, tell us how you first became involved in writing. My passion for teaching the Bible led me to writing. About 10 years ago, God dropped me into the middle of a teaching ministry to spiritual seekers. After using the material I had for a while, I knew I could develop curriculum that would better meet that group’s specific needs. I was in seminary at the time…

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Tips from the Pros: Cecelia Dowdy

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Greetings from Sarah Sundin in California. As Valentine’s Day approaches, it’s especially fun to feature Christian romance author Cecelia Dowdy! Cecelia has a unique background for a writer – with a degree in finance, she worked as an accountant for a travel agency and was able to travel the world. Nothing stokes story ideas like travel! Cecelia, how did you get into writing? About fifteen years ago, I didn’t have a book to read during my lunch break, so I started writing. I’ve been writing ever since. How many books do you have published? Five. Three of my titles (John’s…

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Using Christmas Marketing All Year Long

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Merry Christmas From Cheri Cowell Now don’t turn me off before hearing me out. I’m not talking about the annoying and sometimes over-the-top commercial marketing all of us are tired of by now. I’m referring to the marketing God did that first Christmas to tell the world about His great gift. What do I mean by calling God’s work marketing? Marketing in the positive sense means sharing the good news about something so as to entice others to [join, buy, get, receive or] desire to have. There are three things we can learn from God’s marketing plan—three things you and…

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Tips from the Pros: Diana Brandmeyer

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Greetings from Sarah Sundin on a crisp fall day that makes me want to cuddle up in a warm quilt – perhaps like one of the quilts author Diana Brandmeyer features on her website. Not only is she an extraordinary quilter, she’s a gifted writer with plenty to share with us today. Diana, how did you get into writing? Like many, I wrote stories when I was little, but it wasn’t until the birth of my second child I realized I could make a little money and share my faith with my stories. I started writing devotions for children, which…

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Marketing Lessons from the World of Retail

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  Tracy (T.L.) Higley here, posting another marketing lesson I’ve learned from my years in online retail sales. As I’ve mentioned in previous months, I’m currently in the midst of an experimental year, applying principles from my retail business to the marketing of my fiction. If you’ve missed earlier posts, and would like a better explanation of my background and what these posts are about, please see Principles #1-#9 here.   So, on to Principle #10… Give yourself a reality check.   Writing is hard. Making money at writing is even harder. There is considerable discussion and debate these days…

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