WealthI love sequels and this one–A Wealth Beyond Riches–follows The Bounty Hunter and
the Bride
. It is Jimmy’s story. His world is spinning after rescuing a beautiful woman who disappears. He’s surprised when she appears at the very place he has been hired to build a house.  

Sasha’s world is turned upside down in the first few pages. She discovers she’s not who she thought she was and heads west to look for her uncle and finds a way of life she’d never imagined.

McDonough is a great storyteller. Her plots and characters stay with you after you finish the book.

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Aloha From Karen KarenBookSigning

The new ipad is out and there's a buzz going about how much fun it is.. Some friends have asked how they can use it to help with their book promotion, and that's the topic for today.

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Aloha from Karen Whiting, CAN Treasurer

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Last week I was on faculty at the Greater Philadelphia Christian Writers Conference and felt the excitement of aspiring and experienced writers as they had good meetings with editors. It reminded me of all I’ve gained from attending conferences and so many reasons why writers should go and I want to chat about that today.

 

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Tracy Higley

 

Tracy (T.L.) Higley here, posting another marketing lesson I’ve learned from my years in online retail sales. As I’ve mentioned in previous months, I’m currently in the midst of an experimental year, applying principles from my retail business to the marketing of my fiction. If you’ve missed earlier posts, and would like a better explanation of my background and what these posts are about, please see Principles #1-#11 here.

So, on to Principle #12… The bottom line is that successful marketing is largely a mystery, and the very best marketing effort is to create a great product. OK, that’s a bit wordy for a principle, I know.  And it might seem to fly in the face of my previous posts.

We’ve spent the past eleven months looking at the principles that I’ve learned over my years in retail marketing. They’re good and valid principles, I’m convinced. But now that our year together is drawing to a close, I must, in good conscience, add a caveat to all that has come before.

 

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Aloha from Karen,

Karen307 enhanced

People can see and preview books through video trailers. These cost money, or time if we develop them ourselves. With MACs it;s pretty easy to create one. And some authors, like Tricia Goyer, even ran a contest to let readers create the best video clip with a lower cost of a prize for the winner.

Let's consider how to use a book trailer as a marketing tool.

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