More Mileage From Book Trailers

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Aloha from Karen, People can see and preview books through video trailers. These cost money, or time if we develop them ourselves. With MACs it;s pretty easy to create one. And some authors, like Tricia Goyer, even ran a contest to let readers create the best video clip with a lower cost of a prize for the winner. Let's consider how to use a book trailer as a marketing tool.

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