Marketing in today’s world takes a team—a well- oiled machine of wisdom–  or at least a circle of friends committed to share each other’s PR and “street team” nuggets so everyone moves their ministry and business forward.  This year at ICRS (International Christian Retail Show) the CAN Author Bootcamp was just that– a WEALTH OF CBA CAN auhtor boot camp pamWISDOM!~ ! In a wonderful “meeting of the minds” CBA (Christian Bookstore Association, CAN and Harvest House Publishers sponsored a very informative morning. I had the joy of kicking off the morning with a keynote on 7 Simple Skills to Success in Publishing where I shared  the God-empowered story of how Bill and I have survived and thrived for three decades in Christian publishing. (watch here (video thanks to Linda Goldfarb)

I have always loved passing right along any wisdom, connections, links, advice others have shared with me because this world is so dark that it takes ALL OF US holding up God’s light of love and truth to piece the darkness. Because of the world’s great need, we cannot, not should not, be selfish with the information we have gleaned or the advice others have passed on to us. That is what I love about CAN! Each person helping encourage and equip the other for greater success.

cba author bootcamp cba presI had the joy of hearing from so manty BRILLIANT leaders at the author bootcamp. Here is a quick list and my grateful THANKS! Because my husband and I learned SO MUCH TOO ) :

The Seinfeld Secret by Anita Agers Brooks

Websites and Plugins by Angela Breidenbach

15-Minute Writer by Dena Dyer

Marketing With Memes by Linda Kozar

Organizing Your Writing Life by Susan G. Mathis

Professional Organizations for Authors by Ava Pennington

CAN Your Marketing Movie by Maureen Pratt

Know Your Audience by Cynthia Ruchti

Reaching Reader Groups by Karen Whiting

Connect With Sponsors by Lynda T. Young

Ava Pennington shared a long list of organizations, affiliations, and networks that authors can join. Other than CAN, let me share four others that have been a source of encouragement, equipping and inspiration to me in this past year.

(Handouts from these mini seminars  available here)

cba author bootcamp Can bar harvest hosue

AWSA: Advanced Writers and Speakers Association. This group, started by author, Linda Shepherd, in 2011, is compromised of the top 10% of women Christian authors. AWSA hosts an annual summer conference the few days pam carol kent linda shepherd icrs 2013leading up to ICRS. In addition, they offer MasterMind groups for the more serious entrepreneur author; and a daily online “loop” filled with encouragement, equipping and positive support for the group’s members.

Bridge Builders: This is a new group to  most, but it’s founder, Maria Keckler is a long term friend of ours. We first met Maria when she and my husband, Bill, were both working for Dr David Jeremiah at Shadow Mountain Church in San Diego . Everything Maria has ever done is EXCELLENT A+ quality! I had the joy of being a cheerleader to her as she penned her first book, Be a Bridge Builder. She has gone on to create a power-packed online pam maria arlene at m hayattprogram for entrepreneurs’: Business Breakthrough University (of all kinds of businesses including writers/ speakers) . She is brave, bold, and Biblical and she has the ability to synthesize information gleaned from some of the world’s most successful business minds into a use to access, easy to implement format. Maria is a brilliant encourager and equipper who can take a person’s hopes and dreams and help turn them into a successful reality.

CWEN: Christian Women Entrepreneurs’ Network is a local (San Diego) networking group founded by Rebecca Garcia. These women, pam rebecca cwenfrom a wide variety of businesses, are joining together to equip one another, support one another but mostly grow in Christ so as they work their businesses they each reflect Jesus and glorify the God who gave them their talent, dream and platform.  If  you do a little research in your city or community,  you may have a similar network of Christians in Business.  I have three of four other local networking groups I speak for and am a member of– nothing like home town friends who you can hug, pray with and can pray for you!  If you can’t find one, maybe God is calling you to start one!

 

pam bill happy hug sail lightenedPam Farrel is the author of 45 books including best-selling Men Are Like Waffles, Women Are Like Spaghetti. She and her husband, Bill, are Co-Directors of Love-Wise.com. When they are not writing, or speaking some place around the world, you will likely find them walking the beach or sailing.

 

FacebooktwitterpinterestlinkedinrssyoutubeFacebooktwitterpinterestlinkedinrssyoutube

“Manners are the beginning of integrity.”

The first time I read that quote I thought how simple yet profound.  I pondered for a moment how simple etiquette reveals immediately whether or or not we courteous, considerate and grateful. And, when it is present it refreshes everyone who happens to encounter it.

As speakers, we are often the ultimate focal point of someone’s event.  Therefore we are lavished with praise, gifts and our every need is attempted to met.  In return, what are we giving beside a great talk?

Having been both a Women’s Ministry Leader and still a speaker I have sat on both sides of the table. Therefore, I’d like to share from a Hostess’s point of view for a moment.  For example, I remember…

Observing one speaker’s table manners and how it revealed her lack of patience.  She immediately reached across the table for the sweetener and in an irritable manner called the waitress because she hadn’t gotten her 2nd cup of coffee quickly enough

Note: Your hostess wants you to model what they want the audience to become.

On the other hand another speaker stated “Please,” upon her every request and “Thank You” at every appropriate opportunity. Note: A hostess desires to be respected as a person and leader.

One quite famous speaker revealed her gratitude for the opportunity to speak by giving more in her gift to us than the honorarium we were able to afford to give her.   Note: Prepare to always have a gift to say thank you to your host church and something special also for the one who might host you personally.

These examples helped set the bar for me as an up and coming speaker.

As Christian speakers we can re-ignite the flame of  good manners by modeling them whether its daily among family and friends or when we are called to speak at a humble or highly attended event.

Respectfully submitted,

Doreen Hanna

 

 

 

 

 

FacebooktwitterpinterestlinkedinrssyoutubeFacebooktwitterpinterestlinkedinrssyoutube

GoldenKeyesParsonsGolden Keyes Parsons here, with a red face! Evidently when I “published” my column last month, I neglected to hit the right button to Save it — and it never published! I apologize profusely for that. So I am starting over on this subject of Speaker Do’s & Don’ts. …

Read More →

FacebooktwitterpinterestlinkedinrssyoutubeFacebooktwitterpinterestlinkedinrssyoutube

 

SusieLarson051

Susie Larson

Greetings, Friends!

I’ll be here on the fourth Thursday of every month to chat with you about the ins and outs of developing a speaking platform. Please feel free to ask questions along the way.

 

First, please allow me give you a little background on how I got started as a speaker. God built my platform out of the ashes of my pain. When I was a young mom battling a vicious disease (and the financial hardships that followed), I wondered if God had lost my address. My prayers seemed to bounce off the ceiling and God seemed especially silent. Then one day a woman from my church called and said the most amazing thing to me:
Susie, I’ve heard about all of the hardships you and your family are going through and I took those concerns to God in prayer. The Lord showed me a picture of a platform that He’s building with your pain. Lean in and learn everything you can during this time, then you’ll have something to say when you get to the other side of this painful journey.”
 
That’s all I needed to hear. God was up to something. In spite of the fear, fatigue, and despair that swirled around me, I leaned in. I listened. I took lots of notes. And I trusted God.
One day, out of the blue, I received a call from the leader of a MOPS group. Somehow she had heard about me and wanted me to share my story with her women. I was a weak, scared, and wounded little bird, but God used me in my weakness. And thus began – from very small beginnings – my speaking ministry.
For me, every new stage of growth in this ministry has always been preceded by a deep (and somewhat painful) character cleansing time. I now know to lean in and learn during those refining times so that I can stand strong in the next place He has for me.
That blessed phone call came about 17 years ago and in His wisdom, God has established my platform in pace with the ages of my kids and with the state of my health. Now that my kids are grown and I have the time, I’m running to keep up with it all. I’m represented by a wonderful national agency (Ambassador Speaker’s Bureau) and my platform is steadily growing. I say no to more events than I say yes to, but I have to in order to keep up with my writing and the occasional radio work that I do. It took a while, but now I’ve got some great momentum and to tell you the truth, I’m hanging on to the Vine for dear life!
I tell you all of this to encourage you. If you have a heart to speak…lean in – right where you are – and learn everything you can from your current season of life. Take lots of notes. Notice how God is working all around you. Be a student of God’s Word and a helper of the human condition. Be faithful right where you stand. Be fruitful with what you have. And believe Him for open doors and new opportunities.
God wants to use you more than you want to be used by Him!
Next month my blog topic will be: Hone Your Craft and Humble Yourself. 
Until then~
Be blessed, my friend.
Susie Larson

 

 

FacebooktwitterpinterestlinkedinrssyoutubeFacebooktwitterpinterestlinkedinrssyoutube