Categories
Marketing

What Will Your Marketing Look Like in 2017?

by Sarah Hamaker, reluctant marketer

With the start of a new year, our thoughts naturally turn to what we’ll accomplish in the 12 months of 2017. But if we don’t have a plan or idea of where we want to go, we’ll spend more time floundering and less time making progress. Top of your list of plans should be one that details what you’ll do for marketing.

Categories
Marketing

FOLLOWUP FROM FACEBOOK PARTIES

Darlene Franklin
Darlene Franklin

Hello, it’s Darlene Franklin (http://darlenefranklinwrites.com/) again! I enter the marketing arena with some fear and trembling, since I sit at the knees of people are masters of the craft, such as my publisher, Cindy Hickey. But I also know that I do more social media marketing than many other indie published authors. So . . .I share what I’ve learned by trial and error. Something is working right.

A popular and fun use of Facebook is a “party.” I’m not discussing how to hold the party today, but what next? How can you utilize the momentum from the party?

Categories
Marketing

Tips From the Pros: Loree Lough

Hello from Colorado. Davalynn  Spencer, here, and so happy to introduce our pro today, Loree Lough.

Loree, how many books do you have published?

I have 105 (four more releasing between July 2016 and November 2017).

Categories
Marketing

Writing Articles as a Marketing Tool

by Sarah Hamaker, reluctant marketer

Articles can be a fantastic marketing tool for writers. After all, writers are passionate and articulate about our subjects, which can translate well into shorter pieces for blogs, magazines, newspapers and other forums, both online and in print.

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Marketing

Tips From the Pros: Marion Stroud

Davalynn Spencer
Davalynn Spencer

Davalynn Spencer here in summertime Colorado. I’m happy to welcome prolific author Marion Stroud this week for an encore visit with a few great tips for marketing our books.

Welcome Marion! How many books do you have published and what are a few of your latest titles?

Marion  Stroud
Marion Stroud

I have published 26 books in all, most recently Dear God It’s Me and It’s Urgent and It’s Just You and Me Lord. These two books of conversational prayers for women  are published in the US by Discovery House and in the UK and other parts of the world by Monarch Publishers, an Imprint of Lion Hudson.

You were last featured on the CAN blog in 2012. What are the chief lessons you’ve learned about the writing life since then?

Categories
Writing craft

Tips from the pros: Sarah Sundin

"Davalynn

Hello, CANners and others who enjoy this blog. Davalynn Spencer here, honored to host our own Sarah Sundin, whose lovely visage we often see bringing us news of other authors. But today we hear from her about her personal writer’s journey. Sarah – welcome to the other side of the interview!

Tell us, how many books do you have published, and what are a few of your latest titles?

My sixth full-length novel, In Perfect Time (Revell), was released in August 2014, and Where Treetops Glisten (WaterBrook), a Christmas novella collection I wrote with Tricia Goyer and Cara Putman, is coming out September 16.

Categories
Marketing

Marketing: Build Bridges to Your Books

"KarenWhiting612"Aloha from Karen Whiting!

 

I’ve been writing for nearly two decades and continually spent time networking to build bridges and marketing strategies. We can’t do everything at once but with persistence we can build various platforms. Let me share how the past has been a bridge to recent and upcoming releases.

 

Categories
Marketing

Mona Hodgson Connects With Readers

"DC_Spencer"

Davalynn Spencer
here, from colorful Colorado, excited to visit with Mona Hodgson. I met Mona a
few years ago at a Mt. Hermon Christian Writers Conference and have been awed
by her maneuverability between children's books and historical fiction. Mona has
some great tips for first-book authors.

Welcome, Mona.
Will you tell us how you became a writer?

For as long as I
can remember, I was going to be a nurse like my cousin Irene. That's what I
told my parents and that's what we all expected. Although I had been more
successful in English classes than in other classes, and I had always preferred
words over numbers or science projects, becoming a writer hadn't crossed my
mind until I was nearly thirty.

Categories
Speaking

Speaking Engagements – Creating A Speaker Resume

CANHi.  Winnie Griggs here again with the next installment in my posts about speaking engagements.  So far we’ve covered why book speaking engagements, dealing with butterflies and selecting a topic.  Today we’re going to talk about creating your speaker’s resume.

Why is that necessary?  Well a speaker resume is a great tool for growing your opportunities to secure better speaking engagements.   And coordinators for conferences and workshops, who often get flooded with applications and proposals, will use this document to evaluate the potential speakers against each others and against their particular needs.  This may be the ONLY tool they use to decide whether to issue you an invitation or not.

Categories
Marketing

Growing Your Fiction Sales

Gail Gaymer Martin

 Happy writing from Gail Gaymer Martin at www.gailmartin.com

 

Through the years, I’ve watched my friends use different strategies to help their fiction sales grow. Some work and some don’t, but the ones who’ve found success, provides us with lessons so that we might learn from them and try some of their techniques. Obviously sales grow most when your work is in the bookstores and when it is promoted and distributed by your publisher. So this means, mainly working with traditional publishers. Mine put my novels in store—book stores, grocery stores, super marts, and any place books are sold. They also provide them as print books and downloads on sites like Amazon.

But you can also spread the word in a variety of ways.