Are You Stretching Yourself?

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Hi, Dave Fessenden here, with a question for my fellow Christian writers: Are you stretching yourself? There are many times in my ministry as a Christian writer in which I feel like I’m becoming stagnant, like I’m writing with my eyes closed. When I feel that way, I try to counteract it by delving into a genre of writing with which I am unfamiliar. Though this is hard, it can be be a great growing experience. No, I don’t always come up with something publishable that way, but that’s OK; the purpose of the exercise is not to produce great…

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Marketing Lessons from the World of Retail

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Tracy (T.L.) Higley here, posting another marketing lesson I’ve learned from my years in online retail sales. As I’ve mentioned in previous months, I’m currently in the midst of an experimental year, applying principles from my retail business to the marketing of my fiction. If you’ve missed earlier posts, and would like a better explanation of my background and what these posts are about, please see Principles #1-#7 here.   So, on to Principle #8… Find a niche for your books.  

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