Marketing: Build Bridges to Your Books

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Aloha from Karen Whiting!   I’ve been writing for nearly two decades and continually spent time networking to build bridges and marketing strategies. We can’t do everything at once but with persistence we can build various platforms. Let me share how the past has been a bridge to recent and upcoming releases.  

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Ever Thought About a Virtual Launch Party? Here’s How!

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Hi everyone. Pamela S. Meyers here with my monthly posting on marketing your book. This past month I’ve been focusing on promoting my newest book and preparing for a launch event this coming Saturday, which involves a Power Point presentation and book signing at a local museum. It came to my attention recently that there is another type of launch celebration in the form of an online party. Fellow CAN member, Sharon Srock, recently held such an event on Facebook to launch her second book in her current series, and I asked her if I could interview her about how…

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What to Include in a Speaking Contract

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What to Include in a Speaking Contract By Laura Petherbridge   In my early speaking years I didn’t use a contract. I assumed that it was unnecessary. I was wrong. Learning the hard way often hones your skills. Most of my events are conducted in a church. Therefore, the majority of my tips are geared toward that audience.   Here is what I suggest to include when creating a contract between a speaker and a host.   At the Top Host Details Your name, title, web address and contact information The host name, address, web site and phone number Event…

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The Women Of Valley View

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The Women Of Valley View by Sharon Srock Despite a bustling day care center and a new foster child, Terri Hayes hungers for a family of her own. Then a plumbing mishap leaves her homeless and questioning God’s plan. Steve Evans’s gracious offer of his basement apartment as a temporary solution is an answered prayer. Steve is a successful writer and a good father, but Terri is horrified when Steve’s book research leads him to a harsh confrontation with the parents of her foster child.  She needs to distance herself from Steve, but her efforts fall short as his two…

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Tips from the Pros: Angela Breidenbach

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I don't see a sign of April showers here in Florida, but Angela Breidenbach, today's featured author, may be watching out for snow showers in her Montana home. She and I became acquainted a few years ago when we both taught at the Greater Philadelphia Christian Writers Conference, and our paths have crossed in several professional ways since. I'm thrilled to introduce Angie and her newest book, which released April 1, to our CAN audience!  How did you get into writing, Angie?                                  I started my…

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The Marketing Blitz Begins!

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Hello! Pamela S. Meyers here with another article on book promotion. Back when I was asked to write this monthly blog post, my debut novel, Thyme for Love had just released, and so my focus was on getting the word out about my new book. Now I am in the beginning of a marketing blitz for a novel that I’ve been blessed to set in my hometown. The official release date for Love Finds You in Lake Geneva, Wisconsin is April 1, 2013. However, my publisher Guideposts/Summerside Press surprised me with an early soft release, and it’s been available for…

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Tips from the Pros: Lynda T. Young

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Greetings from sunny–and short–springtime in central Florida! Marti Pieper here, lifting my head from my current manuscript long enough to share an insightful interview with author Lynda T. Young. Lynda not only has an interesting journey to publication but some unusual elements to her marketing strategy as well. Welcome, Lynda! Let's forge ahead with the interview.  How did you get into writing? How many books do you have published? What are a few of your latest titles? I co-founded a ministry, Kindred Spirits International, in 1999 and we sent out a newsletter. My articles mainly dealt with children’s hospitals and…

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OH LOOK AT ME

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Oh look at me. You…whooooo, look at me!!!  I’m over here. I’m the one waving a banner over my own head. I’m the one shoving my picture in your face. Do you ever get just plain sick of doing this? As writers it is so necessary to market. We know it’s part of being a good steward of our ministry. And we’d all much rather be writing our inspirational books to encourage readers in their faith, than having to infiltrate the market through Twitter, Facebook, Linkedin, Google, blah, blah, blah, blah, blah, blah. But we have to do it, no…

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No Bookstore Around — You can Still Have a Signing!

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Hello! Pamela S. Meyers here with another article on book promotion. My theme for these monthly articles started out with a focus on marketing your debut novel. That was over a year ago. I now have two more books coming out in the next couple of months so my view has shifted. Love Will Find a Way is releasing within the next couple of weeks, then fast on the heels of that book,  Love Finds You in Lake Geneva, Wisconsin releases on April 1, 2013. A couple short years ago if I’d been told I’d have one book already published…

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Tips from the Pros: Maureen Pratt

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New Year's greetings from central Florida! Now that you've finished off all the extra fudge and gingerbread cookies, I hope you'll take time from the treadmill long enough to read today's marketing insights from award-winning playwright, journalist, and author Maureen Pratt. Maureen has lots of wisdom to share, so let's get started. Maureen, how did you get into writing? How many books have you published, and what are a few of your latest titles? I was always writing–scripts, songs, stories, even a comic strip–when I was young. My first paid writing job was as a stringer for a local newspaper….

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