Georgia Shaffer

Georgia Shaffer

Georgia Shaffer from Pennsylvania

Recently, someone gave me a list with “21 Sure-Fire Content Ideas.” Captivating content, the list suggested, reminds readers of important things like “life is short,” “our dreams can come true,” and “we matter.” The list also recommended content that causes us to laugh, a topic that educates and entertains us or shares something with unexpected twists and turns. [i]

When I look for a writing topic for a new article or book, I often ask myself questions like these:

  • Do I know something that will help people feel better or look better?
  • How can I encourage others or enable them to experience more meaning and fulfillment?
  • Is there a problem I can help people solve?

Content that draws people in with a story is also good.

For instance, the following story adapted from my book A Gift of Mourning Glories: Restoring Your Life after Loss tells about the most important decision I ever made.

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