One of the ways of multiplying sales is to develop a challenge that the “everyday” man or woman can fit into his or her already full and responsible schedule. This is one reason books like: The Love Dare or Purpose Driven Life (and other 40 Day challenges) have done well in helping books fly off the book shelf. My friend, Arlene Pellicane, has several 30 Days to books (30 Days to Younger You; Happy Husband, etc.) My new book, Red Hot Romance Tips for Women is a 26 Day challenge to help women become a more loving wife. It is…

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