In the ever-evolving world of Christian publishing, great books are only part of the story. Behind every powerful message lies a strategic marketing effort that brings those messages to the hearts and homes of readers. That’s why the Christian Authors Network (CAN) is thrilled to announce the 2025 CAN Excellence in Marketing Award Winners—honoring the creativity, dedication, and innovation of Christian authors who’ve gone above and beyond to promote their books with excellence.
Launched with the mission to recognize, educate, and encourage, the CAN Excellence in Marketing Awards shine a spotlight on the powerful promotional strategies that help Christian books reach their audience—and transform lives.
Why This Award Matters
This award isn’t just about recognition—it’s about elevating your marketing game and learning what works in today’s competitive landscape. Participants don’t walk away empty-handed—they walk away equipped. Here’s what participants received:
- Invaluable Feedback: Personalized input on each marketing campaign to help authors grow and sharpen their skills.
- Expanded Media Exposure: Winners were featured in press releases sent to over 400 Christian media outlets, including major TV networks, Publishers Weekly, and ECPA.
- Powerful Publicity Tools: The top three winners received a robust publicity packet, which included a book announcement to:
- 15,000 Christian readers
- 1,400 Christian retailers
- 400 book review bloggers
Plus, winners were featured on a CAN blog tour and celebrated in the Celebrate Lit Social Media Building Giveaway Share Promo for maximum reach.
- Live Recognition: Winners were honored at the Blue Lake Christian Writers Conference on March 14, 2025, among an audience of industry faculty and peers.
And the Top Prize Goes to…
The First Place Winner, Janet Henry, received an elite Premier Publicity Package (valued at $1,495) from Jones Literary. This included:
- A professionally tailored press kit
- Access to over 250 Christian media contacts
- Media training and consult sessions
- A 365-day editorial calendar
- Resources like Jason Jones’ media relations book
- Proven email pitch templates
- And exclusive access to a private Facebook group of publicists and publishing professionals
This award is more than a moment in the spotlight—it’s a launchpad for long-term success.
Ready to take your book marketing to the next level?
The next round of entries opens September 2025. Learn more and prepare to showcase your creativity at: https://christianauthorsnetwork.com/marketing-award/
Congratulations to all of this year’s winners!
Your passion, hard work, and boldness in sharing the message of Christ through marketing inspire us all. View the full list of 2025 Marketing Award winners below:
