Greetings from summer-steamy Mount Dora, Florida. It seems less steamy than usual, however, because of the almost-three weeks I spent on a mission trip in the tropical country of Panama during June and July. It’s all about perspective, right? Today, we have an encore perspective from one of our CAN authors, the lovely Kathy Harris. Let’s see what she’s learned about book promotion since the last time we featured her here on our CAN blog. Welcome, Kathy. I look forward to learning more about you. Let’s get started! How many books do you have published? What are a few of your latest?…
Tag: book marketing
This is our archive pageHow to Pitch Articles to Editors, Part One
by Sarah Hamaker, reluctant marketer Last month, we talked about how to find outlets for your articles. Today’s topic is how to pitch those articles to editors in a query. In our fast-paced world, writers often have only less than a minute in which to make a good impression on editors, producers and publishers. That’s why every writer should hone a fantastic query or pitch for each piece of work, whether it’s an article, a book, or a radio or TV segment.
Tips from the Pros: Deb DeArmond
Greetings from Sarah Sundin in California! Wedding season is upon us, so I’m thrilled to chat today with Deb DeArmond, a popular speaker and author of books about marriage and in-law relationships. Her most recent title is SO intriguing! Deb, how did you get into writing? How many books do you have published? I’ve always been an avid reader, and I speak for a living. I love words. But like many good/God things, writing came as a surprise. An unexpected gift. For nearly 20 years, three people in my life, my husband, brother, and a good friend, asked me constantly,…
Tips from the Pros: Angela Breidenbach
Greetings from north-of-Orlando Mount Dora, Florida, where the soggy remnants of Tropical Storm Colin are steaming their way out of our backyards. But I know the weather where Angela Breidenbach (the lovely subject of today’s author interview) lives looks a bit different. Angela, a former Mrs. Montana International, still lives in that northwestern state when she’s not busy participating in author events, teaching at conferences, or traveling in her role as president of the Christian Authors Network. Angie has lots to share, so let’s move on to the Q & A. Welcome back to the CAN blog, Angela! How many books do you have published? Nine, with…
How to Find Outlets for Your Article
by Sarah Hamaker, reluctant marketer Last month, we talked about how to figure out topics for articles. Today, we’ll tackle how to find outlets for your articles. Note that these will mostly be unpaid but since you’re using these articles for promotion, it’s okay to carefully choose some outlets for your work that don’t pay writers (or pay very little).
Writing Articles as a Marketing Tool
by Sarah Hamaker, reluctant marketer Articles can be a fantastic marketing tool for writers. After all, writers are passionate and articulate about our subjects, which can translate well into shorter pieces for blogs, magazines, newspapers and other forums, both online and in print.
Tips from the Pros: PeggySue Wells
Greetings from Sarah Sundin! What an honor to interview PeggySue Wells today. A popular speaker and radio host, this multi-published author of both nonfiction and fiction is brimming with humor and energy. I know you’ll enjoy her interview as much as I did. PeggySue, how did you get into writing? As a kid, my favorite aisle in the store was stationery – all those gorgeous pens and inviting paper with endless story possibilities. In college I was a modern dance major until I blew out both knees and the specialist said I would be lucky to walk. The other major…
Tips from the Pros: Gayle Roper
Greetings from not-so-sunny (but not snowy and icy, either) Mount Dora, Florida. Today, I’m delighted to welcome award-winning author Gayle Roper to the CAN blog. I had the opportunity to meet Gayle in person at an industry conference last summer, where her book, A Widow’s Journey, was named the Advanced Writers and Speaker’s Association Nonfiction Book of the Year. I’m excited to introduce her to our CAN audience. Welcome, Gayle! Could you please share how you got into writing? I have been in this business for over forty-five years, and have things ever changed. I began writing as a young…
Marketing: Adding Something Extra
I love, love, love when the box arrives from the gal who sells me make up. Yes. I love the product, but I also love the little something extra that is included in the box. It is a a little TLC, just for me, generally in the form of a sample. Authors can learn from the gift of make up samples.
Tips from the Pros: Dena Dyer
Greetings from Marti Pieper in lovely Mount Dora, Florida, where October means we’ve turned off our air conditioner and opened the windows. Our weather doesn’t get cold enough to produce leaves with true autumn color, but we do have plenty of pumpkin patches, corn mazes, and the ubiquitous pumpkin spice coffee drinks to help us join the rest of the northern hemisphere in celebrating  fall. Today, I’m delighted to introduce to you a friend-by-writing, Dena Dyer. I “know” Dena from several mutual friendships and of course through the Christian Authors Network, but we have yet to meet in person. Her Texas…
