Tips from the Pros: Pamela S. Meyers

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Greetings from rainy California! With Valentine’s Day around the bend, it’s the perfect time to feature Pamela S. Meyers, author of contemporary and historical romances! I’ve met Pam at the American Christian Fiction Writers conference, and she’s delightful. She’s full of creative promotional ideas, so read on! How many books do you have published? What are a few of your latest titles? Five titles altogether, including Love Finds You in Lake Geneva, Wisconsin (my hometown), What Lies Ahead, a novella in a four-author novella collection called The Bucket List Dare, and my newest one, Second Chance Love.

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What Do You Say When Asked What Your Book is About?

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Hi everyone!   Pamela S. Meyers here with my monthly post about marketing your books. I feel like I’ve been in the school of hard knocks for most of the summer as I’ve worked steadily on marketing my book “in the field.” I’ve seen some really great results and some not-so-great. But that’s okay. I’m learning. Earlier this summer a marketing book by Rob Eager called Sell Your Book like Wildfire was recommended to me. It’s been sitting on my shelf for at least four months now. High time I opened it! Last week I read the first chapter and…

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Marketing Lessons Learned in the Middle of a Boat Ride

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Pamela S. Meyers here with another post about book marketing. Since last March I’ve been on a promotion blitz for my April 1 release, Love Finds You in Lake Geneva, Wisconsin, a historical romance set in one of the most beautiful vacation spots in Wisconsin. I’ve held speaking and signing engagements, given a slideshow presentation on the history of my setting at a museum, a library and even a retirement home. I’ve also held speaking and signing events, and much more. Last March, I visited the gift shop run by the boat company that gives guided tours of the lake….

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Lessons Learned – Follow a Checklist Before Every Event

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Hi everyone! Pamela S. Meyers here. I’m sure you’ve all had times when the best laid plans…well you know the old cliche. I had one of those days last week, but I learned some critical lessons how to make sure your planned promotional event goes off without a hitch. I had a scheduled speaking and signing event to promote my book, Love Finds You in Lake Geneva, Wisconsin. This was an afternoon I had been looking forward to since it was in a unique setting – A retirement home. Little did I know how much this event would turn out…

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Launch Parties Are Even More Fun the Second Time Around!

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  Hi Everyone! Pamela S. Meyers here with another post on promoting your book. I’m currently in the midst of marketing my latest release, so that’s what I’m writing about this month.   My historical romance, Love Finds You in Lake Geneva, Wisconsin’s original release date was in April, and months ago I scheduled a launch event at the Geneva Lake Museum in Lake Geneva for Saturday, April 27th. That’s me in the picture signing books at the event. Early on I made out my to-do list.  Prepare a slideshow (PowerPoint) presentation on my personal history with the town and…

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Tips From the Pros: Pamela S. Meyers

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Davalynn Spencer here from Colorado, pleased to introduce new author Pamela S. Meyers. Welcome, Pamela. Tell us a little about your journey to becoming an author. Although I’d always felt a need to write things down—I asked for and received a diary when I was eight—I never took the idea of writing for income seriously until my writing professor where I returned to college to get my degree encouraged me to do so. I started with articles but quickly gravitated to fiction. Then I joined ACFW, got connected to crit groups, and attended writers’ conferences, honing my craft and submitting…

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The Marketing Blitz Begins!

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Hello! Pamela S. Meyers here with another article on book promotion. Back when I was asked to write this monthly blog post, my debut novel, Thyme for Love had just released, and so my focus was on getting the word out about my new book. Now I am in the beginning of a marketing blitz for a novel that I’ve been blessed to set in my hometown. The official release date for Love Finds You in Lake Geneva, Wisconsin is April 1, 2013. However, my publisher Guideposts/Summerside Press surprised me with an early soft release, and it’s been available for…

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No Bookstore Around — You can Still Have a Signing!

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Hello! Pamela S. Meyers here with another article on book promotion. My theme for these monthly articles started out with a focus on marketing your debut novel. That was over a year ago. I now have two more books coming out in the next couple of months so my view has shifted. Love Will Find a Way is releasing within the next couple of weeks, then fast on the heels of that book,  Love Finds You in Lake Geneva, Wisconsin releases on April 1, 2013. A couple short years ago if I’d been told I’d have one book already published…

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Lights, Action, & A Sense Of Humor

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Hi, Pamela S. Meyers here with more tips on marketing your new book. The release date for my historical romance from Summerside Press, Love Finds You in Lake Geneva, Wisconsin (LFYLG) is fast approaching. April 1st will be here before I know it! My friend who made my book trailer for Thyme for Love is hard at work developing a trailer for LFYLG, and he came up with a fantastic idea to have me personally introduce the story at the beginning of the clip. In addition to the romance, the story centers on the Rivera building which was built in…

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What’s Your Marketing To-Do List for 2013?

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Hi all. Pamela S. Meyers here with another post on marketing your books. We are nearing the end of another year, and I’ve been thinking about what kind of New Year’s resolutions we authors can make as they relate to marketing. Happy day after Christmas! If you’re not out shopping the bargains, now is the perfect time to put those marketing goals into place. What they might be depends on if you just had a book release, or have one coming up in the new year. In my case, my Love Finds You in Lake Geneva, Wisconsin is releasing April…

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